Blog Insights
Celebrating Impact with the Anthem Awards
We are proud to be among the impact-driven winners of the 4th Annual Anthem Awards!
Hosted and created by The Webby Awards, The Anthem Awards were developed to recognize the breadth of purpose- and mission-driven work online and offline. Honoring the organizations, brands, and people creating long-lasting impact, the Anthem Awards recognizes work across five areas of impact work: Awareness, Fundraising, Community Engagement, Product, Innovation & Service, and Team & Internal Initiatives; for seven causes: Diversity Equity & Inclusion, Education Art & Culture, Health, Human & Civil Rights, Humanitarian Action & Services, Responsible Technology, and Sustainability Climate & Environment.
The Awards are judged by the International Academy of Digital Arts and Sciences, a diverse group of social impact leaders and experts. Among nearly 2,300 submissions from 34 countries around the world, we are proud to be the recipient of three Anthem Awards. Our digital work with The Smithsonian American Women’s History Museum won two silver awards, and our work with The Smithsonian Office of Digital Transformation won a bronze award.
We extend our heartfelt congratulations to all the recipients of this year’s Anthem Awards for their remarkable achievements.
The Smithsonian American Women’s History Museum
Becoming Visible: Bringing American Women’s History into Focus
Becoming Visible: Bringing American Women’s History into Focus, the Smithsonian American Women’s History Museum’s inaugural digital exhibition, was developed to shed light on intersectional stories from women’s history that have been excluded, erased, obscured, forgotten, and almost lost. The Museum partnered with Forum One to create this exhibition using Smithsonian collection objects, dynamic illustrations, immersive motion design, and narrations by Smithsonian curators and Rosario Dawson.
Becoming Visible invites audiences to question how history is made and join the museum’s efforts to ensure women’s history is no longer written in disappearing ink. The project received considerable attention, amplifying its reach and influence: Dr. Jill Biden and Lynda Carter spoke at the launch event, the New York Times, the Art Newspaper, Forbes, and Soledad O’Brien covered the exhibition, and Melinda French Gates posted about the exhibition on LinkedIn and Instagram.
The Smithsonian Office of Digital Transformation
Kaleidoscope: Patterns of Resilience
Kaleidoscope is the Smithsonian’s first-ever pan-institutional initiative focusing on Gen Z. It is an omnichannel marketing campaign and online exhibition that explores the concept of “resilience” from multiple perspectives.
The project is designed to engage audiences with Smithsonian collections and connect stories of resilience with the needs and interests of Gen Z and younger Millennial audiences.
In its first six months, this multi-year campaign reached 3.5 million people through Facebook, Instagram, Spotify, YouTube, Hulu, website, physical signage, and over 20 Smithsonian digital properties.
Congratulations to our dedicated team and partners for these incredible achievements with the Anthem Awards! Your hard work, creativity, and passion have brought projects to life, amplifying vital stories and engaging diverse audiences. Here’s to many more successes in the future!
